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in On the Board

SM Cares Delivers Over 70,000 Books to Library Communities Nationwide

SM Cares officially turns over more than 70,000 books collected through its Book Nook Donation Drive across 88 SM malls to 88 partner libraries—strengthening its commitment to promote lifelong learning nationwide.
 
(L-R) SM Supermalls Assistant Vice President Ms. Hanna Carinna T. Sy, SM Prime Holdings Inc. Chairman of the Executive Committee Mr. Hans T. Sy, National Library of the Philippines Director Cesar Gilbert Q. Adriano, Book Nook Pioneer Ms. Shereen T. Sy, and SM Engineering Design and Development President Mr. Hans “Chico” T. Sy Jr.

In celebration of its 40th anniversary, SM Cares, the corporate social responsibility arm of SM Supermalls, wrapped up the Book Nook Book Donation Drive with an inspiring show of community spirit, collecting over 70,000 pre-loved books across 88 SM malls nationwide. The initiative brought together thousands of Filipinos in a shared mission to spark the joy of reading and promote lifelong learning.

From Spark to Movement

“When SM celebrated its 40th anniversary, the focus was not on grandeur, but on purpose: to transform this spirit of sharing into a full-fledged Book Nook Book Donation Drive,” shared Mr. Cesar Gilbert Q. Adriano, Director of the National Library of the Philippines. “From that spark, the journey truly took root, born from a shared belief that stories are gifts meant to be passed on.”

From July 7 to October 15, 2025, mallgoers from Luzon, Visayas, and Mindanao donated books of all kinds — from children’s stories and educational materials to novels and reference titles — to benefit public libraries and community reading spaces across the country.

The reach of this initiative speaks volumes: the Book Nook Book Donation Drive has enriched 88 libraries and reading centers nationwide, including 74 affiliated public libraries in Luzon, 7 in the Visayas, and 7 in Mindanao. This collective effort will benefit an estimated 219,936 students, families, and educators, transforming libraries into vibrant hubs where learning thrives and stories come alive.

SM City Bacolod and its community delivers 5,600+ books to the Provincial Library of Negros Occidental —bringing stories closer to the community.
SM City Novaliches joins the nationwide Book Nook Book Donation Drive, turning over boxes of pre-loved books to local communities and schools to spread the joy of reading and learning.

Celebrating Literacy and Community Partnership

The culmination of the drive was marked by a ceremonial turnover held on November 27, 2025, at the National Library of the Philippines, where SM Cares formally turned over the collected books to its 88 partner library communities.

The event stood as a milestone celebration of how the Book Nook program continues to strengthen literacy and learning through accessible, community-based reading spaces located in SM malls nationwide.

“Through the Book Nook, we hope to nurture curiosity and creativity in every Filipino,” said Ms. Shereen T. Sy, Pioneer of the Book Nook program under SM Cares. “This initiative shows us how collective action can create lasting impact — one book, one reader, one community at a time.”

The youth remain at the heart of the Book Nook Book Donation Drive—equipping future generations with knowledge and learning opportunities through the gift of books.
Book Nook honors librarians nationwide who champion the love of reading and transform libraries into vibrant centers of learning.

Honoring the Champions of Literacy

During the turnover, Book Nook also recognized exemplary public librarians who have gone above and beyond in fostering literacy and learning in their communities. The Heart of the Library Award for Most Outstanding Librarian was presented to Ms. Michael “Aiko” Nagas of the City Library of San Fernando, La Union, for her dedication to making books and knowledge accessible to all.

Meanwhile, the Literacy Partner Award was presented to outstanding librarians across the country, including Ms. Rosena Roman of the City of Imus Public Library, Ms. Easter Wahayna-Pablo of the Baguio City Public Library, Ms. Mylene Villanueva of the Manila City Library, and Mr. Michael Pinto of the Cagayan Provincial Learning and Resource Center. These individuals were honored for their invaluable efforts in promoting reading, cultivating lifelong learning, and inspiring their communities to grow through knowledge.

This milestone is more than a celebration—it’s a promise. SM Cares remains dedicated to empowering future generations through literacy and learning. Through initiatives like Book Nook, we aim to nurture curiosity, creativity, and connection. Learn more at https://linktr.ee/smbooknook or follow @OfficialSMCares and @SMBookNook.

Celebrating 40 Super Years of Evolving with Every You

SM Supermalls—one of Southeast Asia’s largest mall developers and operators with 89 malls in the Philippines and 8 in China—marks four decades of growing with Filipinos and becoming a trusted space where diverse lifestyles and generations connect, while continuously redefining the malling experience through sustainability, innovation, and a deep commitment to shaping the future of retail and urban life with inclusive and meaningful experiences.

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Motherhood doesn’t mean putting your dreams on h Motherhood doesn’t mean putting your dreams on hold — it can be the start of living more intentionally. ✨

In this episode of You the Mom! Podcast, artist and mompreneur Jof Sering shares how making intentional choices can open doors to creativity, growth, and new opportunities. From balancing motherhood and business to redefining success, this conversation will inspire moms to build a life that feels aligned and fulfilling.

If you’re feeling stuck, overwhelmed, or ready for your next chapter — this episode is for you.

Watch now and start living your fullest life as a mom. 🫶🏻 You the Mom! is also available on Youtube and Spotify— LINKS in our BIO! 💌

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Connection. Care. Perks. All year long. 🥰 MomC Connection. Care. Perks. All year long. 🥰

MomConnect is our annual membership program for moms who want more than content — those who want belonging, support, and real-life advantages that make motherhood lighter. 🫶🏻

Be #MomConnected for just ₱999 a year, and become part of an inner circle that rewards you, connects you, and supports you through every season of mom life. 💖 Sign up now at mommymundo.com/momconnect and get a chance to join our next Moms Over Coffee event this weekend! ✨

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Save the date for Expo Mom Mother’s Day at Shang Save the date for Expo Mom Mother’s Day at Shangri-La Plaza on May 8–10 💐

A Mother’s Day celebration of the beautiful rhythm of motherhood — the love that flows, the strength that shows up, and the heart that’s always in tune, in the stories we carry every day. ✨

We’re gathering mom-led brands, meaningful finds, and heartfelt experiences in celebration of moms and motherhood.

Come visit and enjoy the following:

Shop @ The Mama Market – find curated products for moms & families

Learn @ Talks & Wellness – expert-led sessions on parenting, wellbeing, and family life

Meet @ MomConnect Time – make meaningful connections with fellow moms

Do @ Crafts & Journaling – hands-on activities to inspire and recharge

Play @ Kids Activities – safe, fun, and engaging spaces for children

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Grab your home essentials here at #TheMamaMarket! Grab your home essentials here at #TheMamaMarket! 🥰

From everyday cleaning must-haves to gentle, family-friendly care! Shop trusted brands that make home life easier and safer.

Solbac – your go-to for disinfecting sprays and wipes that kill 99.9% of germs while keeping your space fresh and protected 

Klensa – a natural, eco-friendly laundry soap that’s tough on stains but gentle enough for baby clothes and sensitive skin 

Splenda – keep your furniture clean, shiny, and protected with antibacterial care and a fresh scent 

Dr. Coco – natural face and body care for a gentle, moisturizing cleanse the whole family will love 

Because a well-loved home starts with the little things you use every day! 

See you at The MamaMarket! 💐
📍Uptown Mall BGC
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Every purchase, every stop by a booth, every conve Every purchase, every stop by a booth, every conversation shared meant so much more 🥹 you helped empower moms who are building their dreams while raising their families.

Thank you for showing up, for choosing to support, and for being part of a community that lifts each other up! ✨

See you again tomorrow at The MamaMarket! 💖🛍️ 

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Thank you for showing up and supporting Day 1 of T Thank you for showing up and supporting Day 1 of The MamaMarket 💖

Every purchase, every conversation, every share — it all goes a long way in empowering mompreneurs who are building their dreams while raising their families. Your presence helps turn passion projects into thriving businesses, and ideas into opportunities. 🤩

See you again tomorrow for more meaningful finds, stories, and connections at The MamaMarket!✨

📍UPTOWN MALL BGC 
🗓️ April 17-19
⏰ 11AM-11PM

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The MamaMarket in Uptown Mall BGC is open! 🥰 Co The MamaMarket in Uptown Mall BGC is open! 🥰 Come SHOP and support our mompreneur-owned businesses as well as some of your favorite home essentials. 💖 

📍UPTOWN Mall BGC
🗓️ April 17-19
⏰ 11AM-10PM

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