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in On the Board

SM Cares Delivers Over 70,000 Books to Library Communities Nationwide

SM Cares officially turns over more than 70,000 books collected through its Book Nook Donation Drive across 88 SM malls to 88 partner libraries—strengthening its commitment to promote lifelong learning nationwide.
 
(L-R) SM Supermalls Assistant Vice President Ms. Hanna Carinna T. Sy, SM Prime Holdings Inc. Chairman of the Executive Committee Mr. Hans T. Sy, National Library of the Philippines Director Cesar Gilbert Q. Adriano, Book Nook Pioneer Ms. Shereen T. Sy, and SM Engineering Design and Development President Mr. Hans “Chico” T. Sy Jr.

In celebration of its 40th anniversary, SM Cares, the corporate social responsibility arm of SM Supermalls, wrapped up the Book Nook Book Donation Drive with an inspiring show of community spirit, collecting over 70,000 pre-loved books across 88 SM malls nationwide. The initiative brought together thousands of Filipinos in a shared mission to spark the joy of reading and promote lifelong learning.

From Spark to Movement

“When SM celebrated its 40th anniversary, the focus was not on grandeur, but on purpose: to transform this spirit of sharing into a full-fledged Book Nook Book Donation Drive,” shared Mr. Cesar Gilbert Q. Adriano, Director of the National Library of the Philippines. “From that spark, the journey truly took root, born from a shared belief that stories are gifts meant to be passed on.”

From July 7 to October 15, 2025, mallgoers from Luzon, Visayas, and Mindanao donated books of all kinds — from children’s stories and educational materials to novels and reference titles — to benefit public libraries and community reading spaces across the country.

The reach of this initiative speaks volumes: the Book Nook Book Donation Drive has enriched 88 libraries and reading centers nationwide, including 74 affiliated public libraries in Luzon, 7 in the Visayas, and 7 in Mindanao. This collective effort will benefit an estimated 219,936 students, families, and educators, transforming libraries into vibrant hubs where learning thrives and stories come alive.

SM City Bacolod and its community delivers 5,600+ books to the Provincial Library of Negros Occidental —bringing stories closer to the community.
SM City Novaliches joins the nationwide Book Nook Book Donation Drive, turning over boxes of pre-loved books to local communities and schools to spread the joy of reading and learning.

Celebrating Literacy and Community Partnership

The culmination of the drive was marked by a ceremonial turnover held on November 27, 2025, at the National Library of the Philippines, where SM Cares formally turned over the collected books to its 88 partner library communities.

The event stood as a milestone celebration of how the Book Nook program continues to strengthen literacy and learning through accessible, community-based reading spaces located in SM malls nationwide.

“Through the Book Nook, we hope to nurture curiosity and creativity in every Filipino,” said Ms. Shereen T. Sy, Pioneer of the Book Nook program under SM Cares. “This initiative shows us how collective action can create lasting impact — one book, one reader, one community at a time.”

The youth remain at the heart of the Book Nook Book Donation Drive—equipping future generations with knowledge and learning opportunities through the gift of books.
Book Nook honors librarians nationwide who champion the love of reading and transform libraries into vibrant centers of learning.

Honoring the Champions of Literacy

During the turnover, Book Nook also recognized exemplary public librarians who have gone above and beyond in fostering literacy and learning in their communities. The Heart of the Library Award for Most Outstanding Librarian was presented to Ms. Michael “Aiko” Nagas of the City Library of San Fernando, La Union, for her dedication to making books and knowledge accessible to all.

Meanwhile, the Literacy Partner Award was presented to outstanding librarians across the country, including Ms. Rosena Roman of the City of Imus Public Library, Ms. Easter Wahayna-Pablo of the Baguio City Public Library, Ms. Mylene Villanueva of the Manila City Library, and Mr. Michael Pinto of the Cagayan Provincial Learning and Resource Center. These individuals were honored for their invaluable efforts in promoting reading, cultivating lifelong learning, and inspiring their communities to grow through knowledge.

This milestone is more than a celebration—it’s a promise. SM Cares remains dedicated to empowering future generations through literacy and learning. Through initiatives like Book Nook, we aim to nurture curiosity, creativity, and connection. Learn more at https://linktr.ee/smbooknook or follow @OfficialSMCares and @SMBookNook.

Celebrating 40 Super Years of Evolving with Every You

SM Supermalls—one of Southeast Asia’s largest mall developers and operators with 89 malls in the Philippines and 8 in China—marks four decades of growing with Filipinos and becoming a trusted space where diverse lifestyles and generations connect, while continuously redefining the malling experience through sustainability, innovation, and a deep commitment to shaping the future of retail and urban life with inclusive and meaningful experiences.

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We’re so excited to welcome you to our events again this year — spaces filled with learning, laughter, and the kind of support only moms can give each other. 💖 Start February with our first leg of The MamaMarket this 2026, our first MomConnect hangout in March, and don’t miss Expo Kid in April — moments made for sharing, discovering, and just being together. 💕 Swipe for more! ✨

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This week on #MommyMundoLearns, we’re diving int This week on #MommyMundoLearns, we’re diving into the three pillars of family wellbeing — Presence, Emotional Regulation, and Home Environment — with someone whose work at the intersection of wellness and everyday life has helped countless moms slow down, breathe, and feel into the moments that matter. ✨

Rachel Jamiro, known to many as the “essential oils lady” from Hush Angels Naturals and one of the first Royal Crown Diamonds in the Philippines’ Young Living community, now blends aromatherapy with sound healing, emotional release techniques, and holistic wellness work to support families in feeling grounded, expressive, and harmonious at home 💖🏡

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We pay close attention to what our kids eat, how m We pay close attention to what our kids eat, how much they sleep, and how active they are — but eye health is part of wellness too. 🤓💯

With screens now part of school, play, and daily life, tired eyes can show up as headaches, irritability, poor focus, or trouble sleeping. The good news? Small, mindful habits can make a big difference. 🤗

Swipe through for pediatrician-recommended screen time, signs of eye strain to watch for, and simple ways to help ease discomfort at home.

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Our Mommy Mundo Moms Facebook group is now Mommy Mundo Homebase — a safe space for moms to connect, share real stories, ask honest questions, and lift each other up without judgment. ✨

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Strong families are built in the everyday: what we Strong families are built in the everyday: what we eat, how we hydrate, and the simple habits we practice at home. These quiet routines may not feel dramatic, but they do a lot of heavy lifting when it comes to wellness and prevention. 🍎

Healthy habits create a strong foundation for our bodies to cope better, recover faster, and stay resilient … especially for growing kids and busy moms. Think of them as small, consistent acts of care that add up to long-term strength. ✨ 

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✨ Wondering if that latch means baby’s really ✨ Wondering if that latch means baby’s really getting milk? Take it from breastfeeding advocate Abbie Yabot — Certified Lactation Counselor and a trusted guide for moms learning the dance of milk, rhythm, and baby cues. 👶💖 She’s spent over a decade helping moms understand the art and science of breastfeeding — from proper latch to real signs your little one is feeding well. 

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