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in MM Events, PassItOnMom

Baby Barangay For Expo Mom South

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Motherhood is one of the most wonderful things on earth but at the same time it could also be overwhelming. That’s why the fab five moms of the South forming Baby Barangay, believe that all moms need a support group, a safe place to go to when the going gets tough, when they need to just breathe or when there are some things they just can’t share with their husbands and only fellow mommas could understand. For them, Baby Barangay is place to be as raw and real as they could get, to rejoice and be happy with each other’s victories and even air out their challenges in motherhood, parenting, and marriage.

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The Baby Barangay recalls how special Expo Mom is for them and how it helped make motherhood a bit easier.  Bianca Santiago-Reinoso , Cat Juan Ledesma, Nicole Hernandez de los Angeles, Patty Laurel-Filart, and Kelly Misa-Fernandez tell their stories about friendship, motherhood, what they would like to Pass On, and what they love about Expo Mom.  Collectively, these mommas heavily support Expo Mom South and encourage moms of all stages and even dads to come and experience the same joy and relief they felt with their product and brand discoveries, shopping finds and the community they belong to and firmly believe in. 

The Moms Behind Baby Barangay And Their #PassItOn Stories:

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Bianca Santiago-Reinoso, a mom of two, a freelance fashion stylist, and a full time mom is a natural giver.  She loves to share and care for others that she sometimes forget to do that for herself. When motherhood came plus other life experiences piled up and hit rock bottom when she lost her mom and recently her grandmother, that’s when she realized that she needs to also love and take care of herself the way she gives others.  



“What I want to pass on to my fellow moms is idea of loving oneself, I learned it the hard way.  I have two wonderful kids, they’re blessings, they make me happy, but I believe if I am whole and if I am happy and I love myself, I’d be able to love them more, much more than what I am giving now. especially also to my husband.  Realize that you have to love yourself also, you have to find ways to make yourself happy constantly, so when the going gets tough it’s easy for you to get back at it and have those little moments within the day, pockets of happiness that can pull you back in just to keep you going and make you that superwoman, that super MOM your children call you, that super wife your husband needs as well.”


What draws people to Bianca is her authenticity which is seen in all her social media posts.  She inspires and encourages moms and tells her followers that it’s okay to rest. It’s ok to say no.  It’s okay to say you’re tired. Behind every styled or filtered photo, are genuine words of motherhood realness and this is because she wants to let everyone know that she’s just like any other moms.


Like any other mothers, Bianca wants her kids to develop courage and self confidence and be ready to face the real world.  She believes that once they are out of the door, it’s going to be a test of their character. When life gets tough and hard, she wants her kids to remember “they have their family, they have me.”


Anyone who knows Bianca knows how she has a keen eye to details making her a meticulous mom.  While she thought she’s completed all her kids’ stuff, when she enters Expo Mom, she always end up buying amazing products she never thought she’s need.  She’s also happy that everything that her kids have and use right now are all available in every Expo Mom event.  


”Expo Mom is practically the first in the Philippines, honestly it has the widest range of selection for mommy and baby needs.  everything is complete ,there, all the brands you need it’s huge and community is great!”

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Kelly Misa-Fernandez, is a mom of a toddler.  She is a model, a TV host, a blogger, a vlogger, and she always exudes happiness.  She shares how important integrity and true friendship are. These are the things that she would like to pass on to many other moms.  She stresses that it’s what Baby Barangay is all about. These days, moms get too caught up with their daily chores and doing so much for others, that she forgets to tend to herself and her own needs.  Hence, moms unknowingly get disconnected with others making it hard to cultivate friendships. Kelly is glad to recognize this mom struggle and she’s glad that she has found her core group with Baby Barangay.  “I think every mom should have that, should have that positive reinforcement and support group.”


For her son, she’d like to pass on the sense of right and wrong, to have a moral compass and fight for what’s good. It’s for this reason that Kelly raises her standards for herself and makes sure that she’s sets a good example.  She shares, “Actions speak louder than words.  Every time I make a decision I think of that.  I think of whether or not I will be a good role model to my son and I think it has worked significantly because I know that whenever I do, whatever actions I take, it will really affect my son.”


She believes one right decision she’s made is trusting Expo Mom to become her ally in picking the quality products she uses for her son. “What I love about Expo Mom is that I get to discover so many amazing brands especially local brands that I would not normally know of or find out about if Expo Mom wasn’t there.  I love that there’s a venue for it that I could actually go to and just learn about these brands. it’s helped me significantly. because apart from finding out the best prices for let’s say laundry detergent or a very gentle soap for my son, it’s finding things that are effective, that are locally-made and are really well-priced.  I’m glad that i have that.”


She also appreciates that Expo Mom now has a Dad lounge where the men could hang out as well as a play area for kids. 

“So moms like myself could shop freely without having to think of the family whether or not they actually are okay. It’s a big load off because moms can shop in peace and I really appreciate that.”

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Cat Juan-Ledesma, a mom of 2, is also a beauty editor and lifestyle blogger.  She’s admirable for her full support to and love for local brands.  Together with some friends, they started a group called trylocal.ph, where they just promote all local discoveries, finds, and brands.  This is what she’s strongly advocating for. “By supporting local, you’re actually helping the country and you’re actually helping a lot of fellow moms as well.”


Cat is generous in giving love to others and pursuing her passions.  This is what she’d also like to pass on to her kids, “What I’d like to pass on to my kids, is the importance of finding what you love and sharing it to others.  I think it’s one of the best lessons that you can give someone, to know that a fulfilling life comes from actually passing it on.  And I love that message and I really think it’s what every kid should know.”


Speaking of finding what she loves, one of which is Expo Mom. 

“When I first had my son, I found it to be very daunting, and there were so many things out there that I didn’t know I needed or I wanted..  I’m so happy I found Expo Mom, because, through it, I was able to get a clear picture of the things needed for raising children. I was able to find an awesome baby carrier, stroller, tons of great and safe baby products, great resource to have expo mom around to help.  what I also love about expo mom is the community it’s such a group of supportive moms and mompreneurs who come together and actually help each other. and through working together there’s a bigger success.”

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Patty Laurel-Filart, is a happy mom of two, a model and a host.  She is always beaming with joy wherever she goes and whoever she talks to.  She always seem to find the positive out of anything. This is what she also wants to pass on to others.  “I’d personally love to pass on a good sense of humor.  I realized that a lot of problems can be solved if you have a good laugh about it.”   


Patty also has a good personal relationship with God and for her this is what she’d like her children to have as well.  “The one that I would love to pass on (to my children) is the love for Jesus.  I think that it would really dictate how they see the world when they understand God’s love in their own lives.”


She shared that since the Baby Barangay have been travelling a lot together with their families, a good stroller is what made moving from one place to another a breeze.  She shared that she found Baby Zen Yoyo in one of the Expo Moms she went to and she highly recommends it. The stroller is just one of the many great finds she discovered from Expo Mom and she’s also happy to be part of the Mommy Mundo Community. 

“I love that Expo Mom really brings all these young entrepreneurs together and that you’re able to find a really good community of moms and mompreneurs.”

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Nicole Hernandez de los Angeles is a mom of two boys.  Her beautiful face which graces many ads or magazine covers comes with a kind heart.  This is the same value that she wishes to pass on to fellow moms, and friends, “To always remember to have a good heart.  Be compassionate. Be kind. Be generous. Because those things goes a long way.  It could help a lot of people that you’re not even aware of that you’re helping. somebody could have a bad day and because you’re compassionate enough or generous with your time by just being there for that person, it could totally change that person’s life, day, attitude, it could be a ripple effect.”  She adds that by being kind to another person is her small way of  making the world a better place not only for her kids, but for everybody.   

This is the reason why she also wants her kids to grow up to be genuinely good people.  “What I want to pass on to my kids is that they will always remember to be good, to be kind, to be generous, and to be fair. I think by instilling that in them, they can actually help change the world.”

She shares that coming to an Expo Mom also changed her mom world because it has a lot of new products for new moms and moms with young babies.  “I especially like the cleaning, feeding and nursing products, apparel, and the carriers  Babywearing was a big find for me and for other friends that I could recommend to try as well.”

”I love Expo Mom because it’s an event a venue that provides an opportunity for new moms, and moms who have more kids down the line, to explore and discover new products in the market.  It helps make mommying easier. And it’s not only (present) in Manila, it’s actually nationwide and they have 9 of these events that happen within the year, so you’re not gonna miss out on Expo Mom.”

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Expo Mom continues to help the moms behind Baby Barangay make their motherhood journey a bit easier with brand and product discoveries which they said they wouldn’t know about if not for Expo Mom.  Expect the same from over 250 brands and items joining the event and feel that the whole family is welcome when you come to an Expo Mom!  

Just like all the awesome experiences of these five moms of Baby Barangay, we invite you to come to the Expo Mom South this June 29 to 30 at Alabang Town Center. There is always something new to see, products to try, and talks and workshops that you can learn from. Mompreneurs and brands that are part of Expo Mom are always ready to give a hand, to help you decide exactly what you and your family deserves! Enjoy over 20 on-site promos and discounts only available at Expo Mom. Before leaving the venue, make sure to have your photo takeb on our Pass It On Mom photo wall for a chance to win an exciting prize from our generous partner UV Care!

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For more updates and stories on the Expo Mom 2019 #PassItOnMom, follow Mommy Mundo on Facebook https://www.facebook.com/mommymundo/ Instagram https://www.instagram.com/mommymundo/, and hashtags #ExpoMomSouth #PassItOnMom #ExpoMom #ExpoMom2019 #Mompowerment #MommyMundo.



*Photos shot by Sheila Catilo on location at Indy Ycasiano’s ( She Dreams In Ink) HQ in Alabang (venue is open for events and workshops) and Make Up by Shiseido Philippines

How about you? What are you passing on, MOM?

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We’re honored to open The Co-Creator Conference We’re honored to open The Co-Creator Conference with a Welcome & Keynote Address by Janice Villanueva, Founder of Mommy Mundo and the Momfluence Network, and the visionary behind the Co-Creator Conference.

In 2019, Janice founded the Momfluence Network with one vision: to champion #purposefulinfluence , bringing moms in the digital space together, provide community and collaboration opportunities and to keep using their voices, stories, and platforms to create meaningful impact.

As a pioneer in building communities for moms and women for over two decades, Janice will share her insights on what it truly means to be a purpose-driven creator in today’s digital world. She’ll also host our Creator Panel, bringing together inspiring conversations throughout the day.

CLOSING DOORS SOON. Apply now at mommymundo.com/cocreator (LINK IN BIO)

The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 The Blue Leaf Events Pavilion, McKinley Hill

✨ CONNECT. CREATE. COLLABORATE.

#TheCoCreatorConference #MomfluenceNetwork #PurposefulInfluence #MommyMundo
✨ CONNECT. CREATE. COLLABORATE. ✨ One of the ✨ CONNECT. CREATE. COLLABORATE. ✨

One of the most exciting parts of The Co-Creator Conference is our Brand Experience Session—where learning meets real opportunities.

Every participant will receive a curated Momfluence Bag filled with a special seeding kit from our brand partners:
🤍 Baby Dove
🤍 Solbac
🤍 Cycles
🤍 Cradle
🤍 Swell Sweets
🤍 OSH

But this isn’t just about receiving products.

You’ll hear directly from our brand partners as they share what matters most to them, what they look for in creators, and how meaningful collaborations begin. Then, we’ll walk you through an actual brand engagement process—from understanding the brief to creating authentic, value-driven content.

And that’s not all…

🎁 More special tokens from Unilab
🎉 Exciting raffle prizes from Familidoo and UV Care
✨ Plus a few more surprises waiting for you on event day!

Who’s coming? 🙋‍♀️ We can’t wait to welcome an inspiring community of mom creators, storytellers, entrepreneurs, and changemakers for a day of learning, connection, and creation.

📍 The Co-Creator Conference
🗓 July 18, 2026
📍 The Blue Leaf Events Pavilion, BGC

🎟️ Doors are closing SOON. If you’ve been thinking about joining us, this is your sign. APPLY NOW at mommymundo.com/cocreator

We can’t wait to co-create!

#TheCoCreatorConference #MomfluenceNetwork #CreateWithPurpose #ContentCreators #MommyMundo

**The Momfluence Seeding Swag Bag is meant to be part of the BRAND EXPERIENCE Session so only those in attendance of the morning conference and experience session will be eligible.😘
CREATE SMARTER. CREATE CONSISTENTLY. Great content CREATE SMARTER. CREATE CONSISTENTLY.
Great content doesn’t happen by accident.
Behind every impactful creator is a process—strategy, planning, storytelling, organization, and the right tools to bring ideas to life.

Join us for a hands-on content creation workshop with @vanyatantoco at the Co-Creator Conference.
Vanya is a serial entrepreneur, content creator, and the Founder and CEO of Z Studios, a digital marketing agency focused on helping brands grow through strategic marketing and impactful storytelling.

As a creator and entrepreneur, Vanya understands the challenge of building consistently while balancing multiple roles—including motherhood.

In this workshop, Vanya will share practical tools and strategies on:
✨ Content planning and creating a sustainable workflow
✨ Writing stronger captions and stories
✨ Organizing ideas and staying consistent
✨ Using tools to create more efficiently
✨ Creating content that connects with your audience
Because being a creator isn’t just about having ideas.
It’s about having a system to bring those ideas to life.

The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 The Blue Leaf Events Pavilion, McKinley Hill

✨ Few slots remain. Apply now at mommymundo.com/cocreator (LINK IN BIO)

Join our community of creators, entrepreneurs, coaches, educators, and women building platforms with purpose @themomfluencenetwork ✨
FUTURE-PROOF YOUR CREATOR JOURNEY The creator econ FUTURE-PROOF YOUR CREATOR JOURNEY
The creator economy is changing. Are you ready for what’s next?

Today’s creator landscape is moving faster than ever. Algorithms shift. Platforms evolve. Brand expectations change. New technologies emerge. The creators who thrive aren’t just the ones who create great content—they’re the ones who understand where the industry is headed.

That’s why we’re excited to welcome back @rokiferrer to our community after an insight-packed talk at #MomCon and this time at the Co-Creator Conference.

With over 20 years of experience in marketing, communications, and data strategy, Roki has helped shape the growth of global brands including Coca-Cola, Globe Telecom, and dentsu. From Corporate Brand Management to leading Data Strategy and pioneering initiatives like dentsu Gaming, he brings a unique perspective on how brands connect with audiences in today’s digital world.

In this opening session, Roki will share:

✨The current state of the Creator Economy
✨Emerging trends shaping the future of content creation including strategy and brand collaborations
✨Generational and behavioral insights that every mom creator should know
✨Opportunities to grow your influence, stay relevant, and create long-term impact

Whether you’re building a personal brand, growing a business, or creating content to inspire your community, this session will give you the knowledge to navigate the future with confidence.

Few slots remain. Come for the learning. Leave with a community. Apply now at mommymundo.com/cocreator 
LINK IN BIO

—
The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 @the_blue_leaf , McKinley Hill
YOUR GREATEST INFLUENCE STARTS WITH WHO YOU ARE. YOUR GREATEST INFLUENCE STARTS WITH WHO YOU ARE.

The most impactful creators don’t just create content.
They create connection, trust, transformation, and then so naturally, a community. ✨ 

At the Creators Share panel at the Co-Creator Conference, we’re honored to have with us @kimilulifecoach .

A global life coach, speaker, and Founder of SacredSpace®, Kimi has spent over 16 years helping leaders, entrepreneurs, and women reconnect with who they are so they can lead, serve, and create with greater intention.

Her message has been simple but powerful:
When you’re deeply rooted in who you are, your content becomes more authentic, your voice becomes more confident, and your impact becomes more meaningful.
During our panel conversation, Kimi will share her perspective on:
✨ Finding your authentic voice as a creator
✨ Building meaningful connections with your community
✨ Creating from purpose instead of pressure
✨ Leading with confidence while balancing the many roles women play

The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 The Blue Leaf Events Pavilion, McKinley Hill

✨ Few slots remain. Come for the learning. Leave with a community. Apply now at mommymundo.com/cocreator (LINK IN BIO)
DON’T JUST GROW YOUR PLATFORM. GROW YOUR BUSINES DON’T JUST GROW YOUR PLATFORM. GROW YOUR BUSINESS.
Creating content is exciting.
But how do you turn your platform into something sustainable? How do you balance creativity with entrepreneurship? And how do you build a business while staying true to yourself?

Join us as we welcome Ginger Arboleda to our Momfluencers Panel at the Co-Creator Conference.
Ginger is the Co-Founder and CEO of Taxumo, the Philippine SaaS platform helping freelancers, self-employed professionals, and small businesses simplify taxes, invoicing, and business registration. She’s also a content creator who shares practical insights on business, productivity, and personal finance—all through the lens of being a working mom.

In this inspiring panel conversation, Ginger will share her perspective on:
✨ Building a business alongside your personal brand
✨ Creating content while balancing work and family
✨ Working smarter through productivity and systems
✨ Thinking like an entrepreneur—not just a creator
Because your platform can be more than a passion.
It can become a business, a legacy, and a vehicle for impact.
—
The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 The Blue Leaf Events Pavilion, McKinley Hill

✨ Few slots remain. Come for the learning. Leave with a community. Apply now at mommymundo.com/cocreator LINK IN BIO
YOU DON’T HAVE TO CHOOSE BETWEEN YOUR PASSIONS. YOU DON’T HAVE TO CHOOSE BETWEEN YOUR PASSIONS.
Career or family.
Business or motherhood.
Fitness or work.
For many women, it can feel like we have to choose.

But what if you could build a life where your passions work together—not against each other? At the Creators Share panel, we’re delighted to welcome Marie Field-Faith, one of the most consistent and proficient momfluencers in our community.

A chemical engineer with an MBA, Marie has built a multifaceted career as a professional as a digital creator, entrepreneur, writer, and mom of three. Through her lifestyle content, she shares her love for parenting, family travel, wellness, and intentional living, while inspiring women to embrace every season of motherhood with confidence.

She is also the Director of Influence at Pinay Girl Boss, Co-founder of Fit Moms Project, a Women’s Fitness Asia Ambassador, and a contributing writer for the Daily Tribune.

During our panel conversation, Marie will share her perspective on:
✨ Balancing motherhood, career, and content creation
✨ Building a platform around your passions
✨ Creating content that feels authentic and sustainable
✨ Partnering with brands that align with your values

Because success isn’t about doing everything.
It’s about building a life that reflects what matters most.

Few slots remain. Come for the learning. Leave with a community. Apply now at mommymundo.com/cocreator 
LINK IN BIO

—
The Co-Creator Conference
📅 July 18, 2026
🕘 9:00 AM–5:00 PM (Registration opens at 8:30 AM)
📍 The Blue Leaf Events Pavilion, McKinley Hill
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